JACR invited webinar
Invited presentation on authenticity, justice, empathy, and responses to brand–issue incongruence for the Consumer Movements and Activism issue.
Outreach & Engagement
Public scholarship, service, and community connection.
I engage audiences inside and beyond the academy through public scholarship, collaboration, reviewing, mentoring, and program leadership.
EMERGE Project guest speaker
Engagement with a cross-institutional initiative focused on microenterprise, resource generation, and health empowerment.
Service & collaboration
Selected contributions
Carey leadership
Course lead for Advanced Behavioral Marketing and Consumer Behavior; DEIB Taskforce member.
Advising & judging
Advised the 2023 ROMBA Case Competition team and served as a 2026 Summer Business Academy Case Competition judge.
Conference leadership
Program Coordinator for the 2021 Out of (and into) Africa Conference, serving approximately 240 participants.
Professional reviewing
Journals
Journal of Consumer Behaviour; Technological Forecasting & Social Change.
Conferences
Association for Consumer Research, AMA Summer Conference, and Out of (and into) Africa Conference.
Additional engagement
Africa Business Club
Panel moderator for the Diaspora Day Series (Ghana Day), 2023.
Industry experience
Experience in external relations, consulting, alumni and fundraising, and marketing management in Ghana.